Question 1

How much does Etsy take per sale in 2026?

Accepted Answer

For US sellers, Etsy takes approximately 10-15% of each sale (or 20-30% if Offsite Ads is triggered). This includes the $0.20 listing fee, 6.5% transaction fee on the total order, and 3% + $0.25 payment processing. Use this calculator to see exact numbers for your products.

Question 2

What is the Etsy transaction fee in 2026?

Accepted Answer

Etsy charges a 6.5% transaction fee on the total order amount, including the shipping price the buyer pays. This rate has been in effect since April 2022.

Question 3

Can I opt out of Etsy Offsite Ads?

Accepted Answer

Sellers earning under $10,000 in a trailing 12-month period can opt out of Offsite Ads. Sellers above that threshold are required to participate and pay 12% on attributed sales. Sellers under the threshold who participate pay 15%.

Question 4

Is Etsy or Shopify cheaper for sellers?

Accepted Answer

It depends on volume. Etsy has lower fixed costs (no monthly fee) but higher per-sale fees (~10-15%). Shopify Basic costs $39/month but only ~3% per sale. The crossover typically happens around 80-100 sales/month — above that, Shopify is cheaper. Use the Platforms tab to see the exact crossover for your product.

Question 5

What's a good profit margin for an Etsy seller?

Accepted Answer

30%+ net margin is healthy across most categories. Jewelry sellers average 38%, home decor 32%, print on demand 22%, and digital downloads 75%. Below 15% margin is risky — one supplier price bump can wipe out profit.